Neocol Feature in Real Business Magazine
posted on Apr 2006
Neocol was featured in the November 2005 edition of Real Business magazine. The article covers the work Neocol undertook to help Yorkshire Water with their issues surrounding an expanding Lotus Notes environment.
Real Business is an external publication commissioned by IBM Software Group Marketing to drive increased consideration and preference for IBM SWG technology.
Working with the publishing company, Caspian, and using their title Real Business, Insights is a special supplement enclosed with the magazine, to demonstrate how business issues and growth pains can be solved quickly and readily by IBM software. There are real examples and customer successes as well as contributions from partners who have helped make this possible.
It targets IT strategy specifiers in mid-market companies, either LoB or IT. This may include managing directors, finance directors, IT managers/directors, marketing or sales directors and/or operations directors.